Scaling DTC Brands Through The Power Of Email.
LZRD TECH
POINT BLANK STUDIO
Q SCRUBS
NINETY SIX SHADES
The Problem
Rising Costs, One-Time Buyers, and Shrinking Margins — The Growth Trap.
Our Solution
Leveraging Email Marketing to Drive Retention, Increase LTV, and Lower Acquisition Costs.
Retention First
Acquiring a new customer is expensive, but keeping an existing one is far more profitable.
Our systems are designed to nurture relationships, ensuring customers stay engaged and continue buying. With automated flows like post-purchase follow-ups, VIP loyalty campaigns, and personalized product recommendations, we turn first-time buyers & web traffic into life-long brand advocates — reducing churn and increasing retention.
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Increase LTV
A customer’s lifetime value (LTV) determines how much they contribute to your bottom line. If they only buy once, you’re leaving revenue on the table.
Our strategy includes targeted education, cross-sells, upsells, replenishment reminders, and exclusive offers based on purchase behavior. By keeping your brand top-of-mind and continually offering value, we increase the frequency and size of purchases, boosting LTV.
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Reduce CAC
Ad costs are rising, making it harder to maintain profitability if you’re only focused on acquisition.
Our systems optimize the revenue you get from each customer, lowering the need for constant ad spend. Welcome sequences warm up new customers, abandoned cart emails recover lost sales, and re-engagement campaigns bring back inactive buyers—ensuring you maximize every customer you acquire without overspending.
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Our Process
Our Process for Sustainable E-commerce Growth.
Design & Strategy
During the first week, our team will gather all essential information, including your brand identity and any upcoming events. Based on this, we’ll craft a unique email style and develop a content strategy to set you up for success.
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Built out
My team will use the design concepts and strategies to build or optimize your core automated flows. If you already have flows in place, we’ll refine them based on our strategy. From there, we’ll make any final tweaks before launching.
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Launch & Optimization
We’ll begin rolling out 3-4 email campaigns per week starting in week two. As flows are completed and approved, they’ll be launched as well. Over time, we’ll A/B test and optimize both campaigns and flows to ensure top performance.
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Benefits
Loyal, buy again & again customers
On average, our clients generate 41% of their total revenue through email marketing.
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Immediate & long-term results
Your dedicated growth partner, setting the way for long-term success.
Maximizing Profits
We boost your bottom line with strategies that drive consistent, profitable growth.
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Professional Guidance
We’re more than just an agency, we're an extension of your brand.
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Consistent Brand Presence
We help keep your brand top of mind for potential customers, making the buyer's journey seamless and effortless.
No More Wasted Ad Money
On average, our clients achieve an 45x ROI through our email marketing efforts.
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FAQs
Frequently Answered Questions
We don't view ourselves as an agency. We act as an extension of your team, finding our role as your dedicated growth partner so you don't have to fully pass over control of your brand. We communicate daily and take care of any and all email operations.
We offer full-scale email and sms marketing services. Meaning you don't have to do anything besides provide us with brand assets. You can be involved as much or as little as you please.
We primarily work with Klaviyo as our ESP, but can be flexible for smaller brands. We also leverage insights from Shopify and other 3rd party tools to gain the best insights on your brand.
Every brand is different, but we like work on a specific model. Typically, the first week is brand discovery, collecting assets, & things of that nature. After that we start flow setups & deliver within the first 30-45 days, and start campaigns within 2 weeks of onboarding.